plan and execute social media campaign

6 Steps To Plan & Execute A Social Media Campaign

There is more to a social media campaign than posting or scheduling posts to Facebook/Twitter/Instagram/Pinterest/LinkedIn. You could create social media goals as the driving force behind your social media posts, but that alone does not constitute planning a social media campaign. A successful social media campaign requires more than that. It is sadly not as […]

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11 ways to optimize customer experience

Optimizing Customer Experience

Let’s talk about Customer Experience and Customer Experience Optimization.

We’ll talk about what customer satisfaction is, how to optimize customer experience, advantages of optimizing customer experience, problems with optimizing customer experience and the best practices for optimizing customer experience/customer satisfaction. […]

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7 app growth hacking strategies

7 App Growth Hacking Strategies

Let’s talk about App Growth Hacking strategies. Launching a new app is exciting, but it also entails a lot of work especially if you want it to grow exponentially within the first 12 months. Since mobile apps are on the rise, it’s getting more challenging to penetrate this saturated market. This is where app growth […]

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use customer lifetime value to grow your brand

Using Customer Lifetime Value (CLV) To Grow Your Brand

 How to grow your business with CLV Understand your business Get to know your customers/target market Calculate your CLV Use marketing strategies ­­SMS Push notification and mobile apps Popups Social media User Generated Content (UGC) Email retargeting Understanding Your Business In the business world, retaining, recognizing and rewarding your customers are very important for the […]

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